Wednesday, February 22, 2012

Buried Alive Under Marketing Horse Hockey?

re: are some ideas to free your mind

It's one thing to finally get your marketing moving, put up the Facebook page, shoot a couple of videos, add a Twitter account, etc...

It's another thing when you start to realize that the internet is moving at the speed of light... and you absolutely cannot rest on your laurels.

The fact is: people on the internet have tiny attention spans , no patience, and virtually no memory retention.  They are in a hurry to find whatever it is they want to find and if you don't add meaty new content regularly...

They disappear...

A lot of internet marketers try and lull you into a false sense of security by claiming that simply by purchasing their Miracle Product or Fantabulous Software, you'll be able to sit back and relax and leave the traffic driving to them.

Don't count on it... The digital frontier is no place for lazybones- it takes a lot of focus and hard work to churn out lists of potential clients... and then nurture them until they commit to you.

That being said, you CAN automate a lot of the drudge work of internet lead generation.  Here are some tools I have found useful.

1. Inexpensive, internet based system combines a CRM (customer relationship
    function) with an emailer, VIDEO email program,  SMS messaging center, and a lot more features.  Very
    inexpensive and fairly intuitive.

2. Digital Mouth- If you have the means (the $299 per month is the best bang for the buck) Digital Mouth
   is your TOTAL solution.  They'll build out all your social media sites, optimize your videos and photos, post
  to your blog and Twitter sites, and maintain the whole shebang for you for one flat fee per month.

3. (formerly Twaitter) An inexpensive way to automate Tweets and cross post to other sites, such
    as Linked In and Facebook.

Keep coming back to this blog for more ways to keep from getting buried.


No comments:

Post a Comment